Webinar & event follow-up
The recap they
actually open.
Two segments. One for attendees, one for no-shows. Both get a sequence built for the moment they had with you.
up to 20
Webinars per month
74%
Attendee follow-up rate
4 hours
Time to first send
18%
Reply rate
The window between the webinar ending and the recap landing is the most expensive 24 hours in your funnel.
Two paths
Attendee, no-show, two flows.
Attendees
Recap + the slides you asked for
Thanks for joining. Here are the slides and the 90-second recap. Want me to set up your account too?
Hey Ava, did the slides land? Happy to walk you through the setup if helpful.
Calendar?
No pressure. If a quick 15-minute call would help, here is my calendar.
No-shows
Sorry we missed you
Recording is here. Skip to the 9-minute mark for the demo.
One question
What was the thing that made you sign up in the first place? I will send you exactly that.
Last note from me. If now is not the right time, I will close the loop.
Live ops
What the inbox looks like during the recap window.
Recap + the slides you asked for
Thanks for joining. Here are the slides…
just now
Sorry we missed you
Recording is here. Skip to the 9 minute mark…
22m ago
Recap + the slides you asked for
Thanks for joining…
1h ago
Hey Ava, did the slides land?
2h ago
Sorry we missed you
Recording is here…
3h ago
Why it works
Two paths, one workspace.
Tag and split
Same product, two campaigns, one set of leads.
Both campaigns belong to the same product. Both pull from the same lead pool. The split happens at enrollment time using your attendee list.
Replies on either path stop the lead, cleanly.
Spring webinar
316 attendees · 408 no-shows
Attendees
3-step flow · 74% open · 18% reply
No-shows
3-step flow · 41% open · 6% reply